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Showing posts from March, 2021

5 Things I've Learnt From A Running a Record Label & Music Publishing Agency

Hey guys. I'm back again and today I'm gonna share a few things I've learnt from running a record label.  You may ask, “what is a Record Label?”  Well, record labels are companies that market recorded music and corresponding videos. They engage in a wide range of functions in the music industry, including new artist recruitment and development (known as A&R, which stands for artists and repertoire), music publishing, and copyright enforcement. So in simpler terms, a record label is a marketing agency for music. Yes? Yes. Let's go!  So I head up New Rivers Music , a different kind of record label that is artist & community centred as well as Kingdom Culture based. We specialise in Worship Music, Urban Contemporary Gospel and Christian Hip-hop.  So here are the 5 lessons I've learnt over the last few years: 1. Be open to learning, you don't know everything.  The music spectrum is very broad and it is also ever changing, new things emerge pretty much every ...